In Profile:
West Nine Studio

Name: Monica Varsani

Company Name: West Nine Studio

Position Within Company: Creative Director

Website: https://www.westnine.studio

Tell us a little about your background in design:
I began my career in architectural engineering, where I gained a strong foundation in technical drawings, proportions, and spatial awareness. My first role after university was at a prestigious luxury design studio in London, where I had the opportunity to work on a wide range of high-profile projects, both locally and internationally, including in cities like Dubai.

Over the course of nine years, I collaborated on designs spanning various styles —from contemporary spaces with clean lines and neutral palettes, to properties rich in character and flair. My experience also included working on classic and art deco designs, which helped me refine my versatility and adapt to the unique needs of each client.

In 2019, I co-founded West Nine Studio, with the goal of developing my own design philosophy while continuing to push creative boundaries and explore new possibilities in the world of design.

If you could offer one piece of advice when it comes to designing, what would it be?
Ensure you have a clear understanding of the budget from the outset and make informed decisions about where to allocate funds. Prioritise spending on high-quality materials that will have a lasting impact on the design and overall longevity of the space or product.

How important are The International Design & Architecture Awards?
The International Design & Architecture Awards provide an excellent platform for exposure, offering significant visibility to anyone involved in design. The voting process itself is a testament to the transparency and credibility of the awards. It’s a valuable opportunity to showcase your work, gain recognition, and connect with like-minded professionals and industry leaders.

What projects are you currently working on?
One of the most exciting projects West Nine Studio are currently working on, set for completion in March next year, is a Grade II listed detached property in St. John’s Wood. The clients, a retired couple from Yorkshire, have a strong appreciation for quality and texture. For this project, we’ve selected luxurious materials such as mohair, wool, and cashmere, creating a rich, tactile experience throughout the space. The combination of these materials with the property’s historical features promises to deliver a sophisticated yet comfortable environment that reflects both the clients’ tastes and the property’s heritage.

What was your favourite project to work on and why?
I thoroughly enjoyed working on the project submitted for this award. Beyond its aesthetic appeal, the project presented complex structural challenges and hurdles related to obtaining the necessary permits for alterations. Without seeing the original demolition and construction plans, it’s difficult to fully appreciate the extent of the transformation—how the rooms were reconfigured and reconnected. What I loved most about this project was the opportunity to explore alternative layouts and push the boundaries of what the client thought was possible, ultimately exceeding their expectations and delivering a space that surpassed their vision.

What was your most challenging project to work on and why?
I worked on a new build project in Highgate featuring very contemporary architecture, with floor-to-ceiling glazed walls that are either angled or tilted. The challenge in this design was creating furniture layouts that complemented the unique, dynamic structure while maintaining a sense of balance and harmony. I focused on using symmetry and classical proportions to bring a sense of order and elegance to the space, ensuring the modern architecture and the furniture design worked seamlessly together.

Which products/services could you not live without when designing? E.g. Lighting companies, furniture companies
Lighting is essential to completing any project, serving as both a functional and sculptural element. It adds depth and dimension to a space while enhancing its practicality through well-placed task lighting. Thoughtfully chosen lighting not only creates the desired atmosphere but also accentuates the colours and textures of the surrounding materials, seamlessly blending functionality with aesthetic appeal.

Your favourite way to spend an afternoon?
My preferred way to spend an afternoon depends on the weather. In the summer, I enjoy taking leisurely walks, flying a drone in the park, and unwinding with a glass of wine. On rainy days, there’s nothing better than curling up with a good book, wrapped in a cozy blanket, with a cup of coffee in hand and the soothing warmth of a crackling fireplace.

If you weren’t in this sector, what would you alternative profession be?
I’ve known since I was 10 years old that I would build a career in this field. My father, a contractor, once took me to a project in Kensington, and I was instantly mesmerized. The towering ceilings, walls lined with luxurious red damask fabric, and the intricately carved cornices left me in awe. It was also the first time I encountered a music room—a space designed with such care and purpose that it felt almost magical.

That visit sparked something in me. The artistry, attention to detail, and sheer craftsmanship inspired a fascination that has stayed with me ever since.

Anything else interesting?
Bringing a project to life is always a collective achievement, relying on the expertise and dedication of many talented professionals. From structural engineers and M&E consultants to fabricators, skilled tradespeople, specialists, and commercial managers, every role is essential.

A successful project is never the result of one person’s effort—it’s the product of collaboration, where each contributor brings their unique skills and perspective. We’re fortunate to have an exceptional team at West Nine Studio and a strong support network, working to turn vision into reality. Together, we transform ideas into spaces that inspire and endure.