In Profile:
Supernova Design Studio

Name: Giulia Grassi
Company Name: Supernova Design Studio
Position Within Company: Founder and yacht designer
Website: https://supernovadesignstudio.it

Tell us a little about your background in the sector (education, experience, etc)
My journey in the design and yachting sector began with a strong academic foundation. I pursued my studies at the Politecnico di Milano, one of Italy’s leading institutions in architecture and design. During my time there, I developed a solid understanding of design principles, technical drawing, and project development. Eager to specialize in a field that combined my passion for the sea with design, I continued my education with a postgraduate specialization in Naval and Nautical Design in La Spezia — a city known for its maritime tradition and shipbuilding heritage.

Shortly after completing my degree, I was fortunate to begin working at an interior design studio based in the Principality of Monaco. Being immersed in such an internationally renowned and dynamic environment gave me immediate exposure to high-end projects and an elite clientele. The experience was both challenging and inspiring. After just a couple of years, I had the opportunity to grow within the company, eventually becoming the head of the naval department. In that role, I led a talented team and together we worked on a number of remarkable yacht interior design projects, blending innovation with elegance and functionality.

Despite the rewarding experiences I had in Monaco, personal reasons led me to return to Italy, and more specifically, to my hometown on Lake Como. This transition marked the beginning of a new and exciting chapter: the launch of my own design studio. Establishing my base on Lake Como felt natural and deeply meaningful. It’s a place where I have deep roots and a profound appreciation for the landscape, culture, and community. Moreover, I strongly believe in the potential of the area, which is increasingly gaining international recognition for its beauty and sophistication.

My aim in founding my studio here was not only to continue working in the yachting sector but also to contribute to the development and prestige of the region. By bringing the world of yachting to Lake Como, I hope to create a bridge between the nautical luxury industry and one of the most iconic Italian locations. I see it as a way of giving back to the place that shaped me, while also carving out a unique niche for my professional vision.

Throughout my career, I have always valued creativity, attention to detail, and a deep respect for the client’s vision. Whether working on a large superyacht or a more intimate vessel, I approach each project with passion and precision, striving to create spaces that are both beautiful and functional.

How would you describe your design ethos?
My design ethos is rooted in a deep respect for craftsmanship, a love for elegant simplicity, and a commitment to creating spaces that are both functional and emotionally resonant. I believe that good design should tell a story — not only of the space itself but also of the people who live in it or experience it.

In the context of yacht and interior design, I strive to create environments that are refined yet inviting, tailored yet timeless.

At the core of my approach is a balance between aesthetics and usability. I aim to design spaces that feel effortless, where every detail serves a purpose and enhances the overall harmony. This is especially important in yachting, where luxury must meet performance, and where space is both precious and dynamic.

Sustainability and local identity also play a key role in my process. I believe in working with local artisans and sourcing responsibly whenever possible, to honor the place where a project takes shape — whether in Monaco, Como, or beyond.

Ultimately, my goal is to create designs that are not just seen but felt — spaces that elevate everyday experiences and leave a lasting impression.

Where does your design inspiration come from?
I draw inspiration from craftsmanship and traditional Italian design — the attention to detail, the tactile materials, and the ability to create timeless spaces with soul. Collaborating with artisans, discovering textures, and seeing how natural light interacts with surfaces all feed into my creative process.

Traveling and working internationally has also opened my eyes to different design languages and cultural aesthetics. I love observing how people live, move through space, and interact with their surroundings — and then translating those observations into thoughtful, tailored design solutions.

Ultimately, I find inspiration everywhere: in the curve of a boat, the lines of a mountain, the silence of a room, or even in a conversation with a client. My role as a designer is to channel those inspirations into spaces that feel authentic, refined, and deeply personal.

In what direction do you feel that design is moving towards in a general sense?
I believe design is moving toward a more conscious, human-centered, and holistic direction. We’re seeing a shift away from purely aesthetic or trend-driven design toward something deeper — something that considers emotional resonance, sustainability, and the long-term impact of the spaces and objects we create.

In the world of interior and yacht design especially, there’s a growing emphasis on authenticity, craftsmanship, and well-being. Clients are no longer looking for just “beautiful” spaces — they’re seeking environments that reflect their values, support their lifestyle, and provide a sense of calm and connection. Design is becoming more personal and more intentional.

Another key direction is sustainability and responsible luxury. There’s a strong push toward using eco-friendly materials, minimizing waste, and integrating more ethical practices — even in high-end sectors like yachting. It’s no longer enough for a project to look good; it also needs to do good, or at least do no harm. This is particularly relevant to me, as I believe design has the power to positively influence not just our surroundings but also our behavior and mindset.

Technology is also playing a huge role — not just in smart design solutions or digital tools, but in enabling greater customization, faster prototyping, and more immersive client experiences. However, I see the real innovation happening at the intersection of high-tech and high-touch — where digital precision meets artisanal soul.

Lastly, I think design is becoming more localized and narrative-driven. People want to feel a sense of place in their spaces — whether that’s through materials, storytelling, or cultural references. As someone who has returned to work in my hometown on Lake Como, this resonates with me deeply. I think the future of design will be about creating meaningful, lasting experiences that are rooted in context and crafted with care.

Name five key themes to consider when approaching design in the future. :
1. Sustainability & Responsible Materials
Design must go beyond aesthetics to consider its environmental impact. This means prioritizing sustainable materials, circular design principles, and energy-efficient solutions. Whether it’s a yacht interior or a residential project, future design will need to be both beautiful and ethically made.

2. Human-Centered & Emotional Design
Design is becoming more personal and experience-driven. It’s not just about how a space looks, but how it feels and functions in everyday life. Comfort, emotional connection, and intuitive use are essential — especially as people seek more meaningful interactions with their surroundings.

3. Technology & Smart Integration
Technology will continue to influence how we design and live, from smart home systems to immersive design visualization. But the key is balance — using tech to enhance quality of life, not overwhelm it. Seamless integration, rather than overexposure, will define the most thoughtful solutions.

4. Local Identity & Global Perspective
Design is moving toward celebrating local culture, craftsmanship, and heritage — even in global contexts. Clients are drawn to spaces that tell a story and have a sense of place. Future design will combine global inspiration with local authenticity for richer, more rooted results.

5. Flexibility & Adaptive Spaces
As lifestyles evolve, so should the spaces we create. Future design must embrace adaptability — multipurpose rooms, modular furniture, and spaces that can shift between work, leisure, and rest. This is especially relevant in compact or mobile environments like yachts.
If you could offer one piece of advice when it comes to designing, what would it be? : Design with intention.

Every choice — from the materials you select to the layout you draw — should have a purpose. Ask yourself why at every step: Why this shape? Why this light? Why this feeling? Good design isn’t just about how things look, but about how they work, how they make people feel, and what story they tell. When you design with clear intent, the result is not only aesthetically compelling but deeply meaningful and lasting.

How important are The International Yacht & Aviation Awards? :
The International Yacht & Aviation Awards are considered highly prestigious within the luxury design world — and for several good reasons:

– Global Recognition & Credibility:
These awards are internationally respected and serve as a benchmark for excellence in both yacht and aviation design. Being nominated or winning instantly elevates a designer’s profile and signals to clients and peers that their work meets the highest standards in creativity, innovation, and craftsmanship.

– Industry Validation:
They’re not just about beautiful aesthetics — they recognize functional, forward-thinking design in highly technical and elite industries. This kind of recognition shows that a designer understands both form and function, especially in the complex environments of yachts and aircraft.

– Networking & Exposure:
The awards are closely followed by industry leaders, shipyards, aviation companies, and luxury lifestyle media. Participating offers excellent exposure and can lead to new collaborations, clients, and press opportunities.

– Client Confidence:
For private clients, awards like this offer a level of reassurance. Seeing a studio or designer associated with the IYAA can make a difference in high-stakes projects where trust and excellence are key.

– Celebrating Design Innovation:
The IYAA places strong emphasis on innovation, sustainability, and design vision. It pushes the industry forward by showcasing what’s possible — making it more than just an awards ceremony, but also a moment of inspiration for the entire community.

In short: The International Yacht & Aviation Awards matter. They reflect not only where design is now but where it’s headed — and being a part of that conversation is a major opportunity for any designer or studio in the luxury space.

What projects are you currently working on?
We are currently involved in a refit of an explorer yacht and also we have an incredible project for a House in Tuscany.

What was your favourite project to work on and why?
I wouldn’t say I have one single favorite project — every time I begin a new one, it becomes my favorite.

Each project brings its own set of challenges, inspirations, and stories, and I fully immerse myself in the process every time. I fall in love with the concept, the details, the dialogue with the client, and the evolution from idea to reality. That emotional investment is what drives me — and it’s why the “favorite” is always the one I’m currently bringing to life.

Design, for me, is a continuous journey — and each project reflects a unique moment in that path.

What was your most challenging project to work on and why?
One of the most challenging projects I’ve worked on was a custom yacht interior with highly specific client expectations, extremely tight timelines, and several complex technical constraints.

The challenge wasn’t just about design — it was about balancing aesthetics, engineering requirements, and client vision, all while coordinating across multiple teams and suppliers in different countries. The level of customization requested meant that almost every detail was bespoke — from the materials to the furniture, to how the lighting interacted with the finishes.

What made it particularly demanding was the need to adapt quickly, make fast yet thoughtful decisions, and find creative solutions without compromising on quality or elegance. There were moments of pressure, of course, but also moments of real growth.

Looking back, it was one of the most rewarding experiences I’ve had. It pushed me out of my comfort zone, strengthened my ability to lead under pressure, and deepened my appreciation for collaboration and adaptability in the design process.

Challenges like that are what make this profession so exciting — because they test you, shape you, and ultimately leave you better prepared for the next one

Which products/services could you not live without when designing? E.g. Lighting companies, furniture companies
As a designer, there are a few key products and services that I rely on to bring my vision to life and ensure a flawless end result:

Lighting Companies – Lighting is one of the most powerful tools in design. I couldn’t live without companies that specialize in both aesthetic and functional lighting solutions. The right lighting can transform a space, highlight details, and create atmosphere — it’s essential for bringing out the beauty in every project.

High-Quality Furniture Manufacturers – For me, furniture is where function meets artistry. My furniture suppliers offer not only exceptional design but also high durability. These pieces provide a solid foundation for any project, combining craftsmanship and innovation with timeless style.

Material Suppliers – The selection of materials can make or break a project. I work closely with trusted suppliers who provide luxurious yet sustainable materials. Whether it’s the finest fabrics, custom woods, or marble, the quality of materials is paramount. For me is very important to work with locals company based in Lake Como or around.

Bespoke Craftsmanship & Artisans – I also work with skilled artisans who help bring the custom elements of my designs to life. Whether it’s custom joinery, bespoke fabrics, or personalized yacht interiors, having access to talented craftsmen who can execute detailed, one-of-a-kind work is essential.

CAD & 3D Design Software – Tools like AutoCAD, SketchUp, and Rhinoceros are indispensable for visualizing and refining design concepts. They allow me to experiment, iterate, and communicate with my team and clients in a clear and effective way.

All of these products and services play a critical role in how I approach design, from the early conceptualization to the final installation. Together, they help me create spaces that are functional, visually striking, and emotionally engaging.

Exterior Designer: Tommaso Spadolini

Interior Designer: Supernova Design Studio

Shipyard: IMS

Photography: William Lacovich