Virserius Studio has masterfully reimagined the Berlin DoubleTree by Hilton at Ku’damm, blending the city’s rich cultural heritage with modern hospitality to create a luxurious, timeless experience. The design serves as both a tribute to Berlin’s vibrant history and a showcase of contemporary sophistication, offering an immersive gateway to the city’s unique art, history, and urban life.
At the heart of Virserius Studio’s concept is the idea of storytelling through design. Public spaces, particularly the lobby, act as cultural touchpoints, fostering interaction and connection. The lobby is a curated masterpiece, adorned with bespoke local art installations and custom furnishings that reflect Berlin’s artistic spirit. Warm, tactile materials like natural stone, wood, and metal accents are paired with layered lighting schemes, creating an inviting and luxurious ambiance that intuitively guides guests through the space.